judymaggie
05-06-2010, 01:34 PM
Folks: In case you haven't seen this yet, the following was announced yesterday. I find it very disturbing because of Iams/Eukanuba's history of cruelty to cats and dogs with regard to their research studies:
Procter & Gamble Co. is expanding its pet food business with the acquisition of Natura Pet Products Inc., the company announced Wednesday.
The purchase price wasn’t disclosed. Natura, a privately owned firm based in Davis, Calif., manufactures holistic and all-natural pet food brands, including Innova, Evo, California Natural, Healthwise, Mother Nature and Karma, according to a news release. The company employs about 140, and has manufacturing plants in San Leandro, Calif., and Fremont, Neb.
P&G got into the pet food business in 1999 when it acquired Dayton-based Iams, a maker of upscale pet foods.
“These outstanding brands and the great employees of Natura Pet Products will complement our Eukanuba and Iams brands very well,” said Dan Rajczak, senior vice president of global pet care and snacks for P&G, in the release. “This acquisition gives us a strong position in the holistic and natural pet food segment.”
The purchase is expected to close in June, P&G said.
Procter & Gamble (NYSE: PG), headquartered in Cincinnati, develops, manufactures and markets consumer products and pharmaceuticals.
P&G got into the pet food business in 1999 when it acquired Dayton-based Iams, a maker of upscale pet foods.
“These outstanding brands and the great employees of Natura Pet Products will complement our Eukanuba and Iams brands very well,” said Dan Rajczak, senior vice president of global pet care and snacks for P&G, in the release. “This acquisition gives us a strong position in the holistic and natural pet food segment.”
The purchase is expected to close in June, P&G said.
Procter & Gamble (NYSE: PG), headquartered in Cincinnati, develops, manufactures and markets consumer products and pharmaceuticals.
Procter & Gamble Co. is expanding its pet food business with the acquisition of Natura Pet Products Inc., the company announced Wednesday.
The purchase price wasn’t disclosed. Natura, a privately owned firm based in Davis, Calif., manufactures holistic and all-natural pet food brands, including Innova, Evo, California Natural, Healthwise, Mother Nature and Karma, according to a news release. The company employs about 140, and has manufacturing plants in San Leandro, Calif., and Fremont, Neb.
P&G got into the pet food business in 1999 when it acquired Dayton-based Iams, a maker of upscale pet foods.
“These outstanding brands and the great employees of Natura Pet Products will complement our Eukanuba and Iams brands very well,” said Dan Rajczak, senior vice president of global pet care and snacks for P&G, in the release. “This acquisition gives us a strong position in the holistic and natural pet food segment.”
The purchase is expected to close in June, P&G said.
Procter & Gamble (NYSE: PG), headquartered in Cincinnati, develops, manufactures and markets consumer products and pharmaceuticals.
P&G got into the pet food business in 1999 when it acquired Dayton-based Iams, a maker of upscale pet foods.
“These outstanding brands and the great employees of Natura Pet Products will complement our Eukanuba and Iams brands very well,” said Dan Rajczak, senior vice president of global pet care and snacks for P&G, in the release. “This acquisition gives us a strong position in the holistic and natural pet food segment.”
The purchase is expected to close in June, P&G said.
Procter & Gamble (NYSE: PG), headquartered in Cincinnati, develops, manufactures and markets consumer products and pharmaceuticals.